Warner Bros. and DC Comics has enlisted Spotify to produce a catalog of scripted podcasts after entering a multi-year exclusive deal.
As part of the deal, Spotify will have rights to employ DC Comic’’s iconic characters such as Batman, Wonder Woman and Superman in new narrative podcast shows.
For standalone podcast series, Spotify will be able to use Warner Bros. large collection of titles and characters.
Spotify is responsible for the advertising, distribution and marketing of the podcasts while Blue Ribbon Content (Warner Bros. Television Group digital studio) will manage the creative relationship as well as co-produce and co-develop the catalog.
Spotify, who has been focusing heavily on podcasts lately, also signed a deal with Kim Kardashian recently. The exclusive deal is for Kardashian to co-host and co-produce a series on criminal justice reform with Television Producer Lori Rothschild Ansaldi.
by Jessica Marie
FTO: NERD TALK 